About Us

Established in 2024, Hooker Crab Clothing Co. celebrates the laid-back spirit of coastal living. Inspired by the ocean and beach culture, our clothing is designed for those who love the sun, the sea, and the relaxed lifestyle that comes with it. We create comfortable, stylish apparel that’s perfect for days spent by the shore or wherever the tide takes you.

Meet Will & Amanda

High school sweethearts turned business partners, Will and Amanda started Hooker Crab Clothing Co. with a shared love for the beach and not taking life too seriously. What began as a passion for coastal living and creative expression turned into a brand that breaks the mold, with a little salt and a lot of heart.

With three kids and family at the center of everything they do, Hooker Crab is more than a clothing line, it’s a family-built brand that embraces the imperfect, the playful, and the unapologetically real. Will and Amanda created Hooker Crab for those who live life a little loud, a little offbeat, and always with their toes somewhere near the water.